About
MARK
DAVIS
Commercial Negotiation Strategist
Elite Leadership Coach
Speaker & Moderator
Mark Davis has spent his career at the intersection of commercial performance and human behaviour. He works with organisations and senior leaders on the negotiations that define outcomes.
Mark is the founder and director of The Negotiation Initiative — a specialist negotiation advisory and capability consultancy. He is not a trainer who became a consultant. He is a practitioner who built a methodology.
His work spans commercial negotiation capability, live deal advisory, complex stakeholder navigation and senior leadership coaching. He works across sectors, cultures and levels of seniority.
Roles & recognition
WHERE MARK OPERATES
The approach
NEGOTIATION IS NOT A SKILL. IT IS A CAPABILITY.
Most organisations treat negotiation as a transactional skill — something to be trained once and then applied. Mark's view is different. Negotiation capability is built through repeated, reflective practice, informed by a deep understanding of behaviour, power and commercial context.
The Negotiation Initiative exists to close the gap between what organisations think they are negotiating and what they are actually doing. The methodology is built around observation, diagnosis and the development of genuine capability — not just technique.
THE ORA FRAMEWORK
- O — Observe: Understanding what is actually happening in the room.
- R — Reflect: Diagnosing the gap between intent and behaviour.
- A — Act: Building the capability to close that gap.
Capabilities
WHAT MARK BRINGS
START A CONVERSATION
If you are facing a negotiation that matters, building capability in your team, or looking for a speaker who will challenge your audience — Mark would like to hear from you.